Deborah Uncovers A Hidden Toxic Formula | Dragons' Den

  • Published on Aug 10, 2019
  • Entering the Den is Kent-based entrepreneur and former car sprayer Mustafa Mehmet, with a highly durable all-in-one gel nail colour range. The entrepreneur’s product was aiming to provide a “healthier, faster alternative” to the existing £453m gel nail industry. Whilst the entrepreneur's background fascinated Deborah Meaden - it did not take long for her to unearth the toxicity behind his natural nail solution.

    An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.
    #DragonsDen #DeborahMeaden #ToxicDiscovery
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Comments • 996

  • Jim Kay
    Jim Kay 10 hours ago

    👎Un-skippable ads

  • Julian potatoe
    Julian potatoe 11 hours ago

    Global lipstick sales for 2018 were $12.4 billion. In his words at £453 million, Gell nails have over taken lipstick sales. Yeah OK bruv.

  • Jason Peilow
    Jason Peilow 18 hours ago

    Rheology: the branch of physics that deals with the deformation and flow of matter, especially the non-Newtonian flow of liquids and the plastic flow of solids. Pretty cool.

  • jake williams
    jake williams 19 hours ago

    56.7 hundy thow

  • Benny ThaMac
    Benny ThaMac Day ago

    Why are pregnant women more important than my self god damn it

  • sleepypoodle
    sleepypoodle Day ago

    He's an absolute idiot, of course it's got chemicals in it, not to mention artificial colours, preservatives etc.


    He changed his tune so much at first it was because it could be done within 15 minutes so that’s why It was unique then when he got told It wasn’t fastest. Product other are out all ready that are quick to apply then it was because it’s environmentally friendly then when he got told it wasn’t environmentally friendly oh it unique because pregnant women can use it make your mind up full of bull shit

  • Karabo raleting
    Karabo raleting Day ago

    Lmao.. ur just as dumb as her then.. its GENERIC WARNIGNS AND PRECAUTIONS of literally ANY paint-type product. It's like saying bio fuel is "completley" harmless
    Ffs it is for ITS INTENDED USE..
    wud u pour bio fuel on your skin or ingest it or hell... throw it over your eyes?? 🤦🏾‍♂️🤦🏾‍♂️🤦🏾‍♂️ and then tell the while world the seller is lying and that it's not harmless..
    Nail polish is meant for yep you guessed it.. NAILS.. why dont y'all super clever ppl try cooking with it, or rubbing it on an open wound or leave it on ur skin like you would lotion.. that's literally what the precautions are for ANY THING polish ..

  • Dusty Fogg
    Dusty Fogg Day ago

    How could you wear gloves if doing your nails!!??

  • El Tigre
    El Tigre Day ago

    Yeah, dont trust a Mustafa or a Muhammed...

  • Sassy
    Sassy Day ago

    "chemical free"... Well that's Impossible you ugly prick

  • devilzwishbone2013

    Im with deborah medens expression when he compared it to petrol. Stupid boy! 09:22
    Petrol is classed as a solvent, highly flamable and caused a multitude of health risks just by inhaling it

    • devilzwishbone2013
      devilzwishbone2013 21 hour ago

      However you will also saw debra meeden point out how it soaks into skin, gloves must be worn, assist the oetient to remwin calm whilst calling for an ambulance
      This barely screams out safe and harmless which is what he is ssying by non toxic

    • devilzwishbone2013
      devilzwishbone2013 21 hour ago

      In the business world your pitch is key, he said non toxic which is a bold statement im general to say

    • Karabo raleting
      Karabo raleting Day ago

      Have you ever tried ingesting nail polish? Or maybe warm it up to the point it boils or becomes flammable? No. Why ... thats not it's intended use. His example was spot on. Every product is about INTENDED USE.
      The principle stays the same for everything. Just cos whole wheat bread is healthy doesn't mean everyone can eat it u know why... Gluten.. it's another thing he mentioned.. allergies. Listen better.

  • M17 Cupcakes
    M17 Cupcakes Day ago +2

    “Wear gloves” ... uh, while I’m painting my nails?

  • Jimmy B.S. Roastbeef

    1:13 ...completely chemical free...äh...out of Plasma?

  • Martin O'leary
    Martin O'leary 2 days ago

    Sounds like it would be a mlm scam product

  • Ash Ahmed
    Ash Ahmed 2 days ago

    Like petrol lol

  • Nicholas Rolfe
    Nicholas Rolfe 2 days ago

    Yes, he should not have said chemical free, but the mistake here is that the comments Deborah read out were (I believe) read from a MSDS (Material Safety Data Sheet) which deals with the bulk transport and handling about large amounts of the chemical. His use of the term 'non-toxic' was probably taken from a Toxicological Risk Assessment and were probably correct. The point that is missed here is that a chemical risk assessment takes into account the 'normal use and foreseeable misuse' of a product. A product can have a horrendous MSDS yet also be classed as non-toxic. He didn't word it properly and should not have had a folder with an MSDS in it.

  • x
    x 2 days ago +1

    Back to the Kebab shop then.

  • david tunnicliff
    david tunnicliff 2 days ago +1

    he can use all the unsold stock to paint his skoda.

  • JL H
    JL H 2 days ago +4

    He seems a bit dodgy to be blunt.

  • hawri hemin
    hawri hemin 2 days ago

    Did he just say it is "chemical free" this guy either doesn't know what chemical really is, or he hasn't studied chemistry if he thinks his nail polish/varnish is completely chemical free.

  • crazzi-j north
    crazzi-j north 2 days ago

    He knew what was in it! Horrible man

  • Mike Oxbig
    Mike Oxbig 3 days ago

    Sarah Willingham makes my cock throb.

  • Ian Campbell
    Ian Campbell 3 days ago

    I swear his nose was growing everytime he spoke,, safe for pregnant women what a snake,, non toxic wtf

  • numbereightyseven
    numbereightyseven 3 days ago +1

    This is a great programme for alerting the public to con-artists and liars

  • MJ B
    MJ B 3 days ago

    Fucking male

  • numbereightyseven
    numbereightyseven 3 days ago +1

    He sprayed car panels for THOSE companies?
    When someone proves themselves a liar, I stop believing ANYTHING they say.

  • Hoganply
    Hoganply 3 days ago

    Is it me, or did he just conflate the entire duration of a manicure with the mere application of polish in his comparison thereof to that of his Well Gel? That's either sneaky or a wishful mistake.

  • Daz 121
    Daz 121 3 days ago

    Thay were valid criticism,s

  • ZoMbIeFeVeR1
    ZoMbIeFeVeR1 3 days ago +4

    Close your eyes and tell me that isn't lord sugar talking, sounds just like him

  • davkrod
    davkrod 3 days ago

    Four fousan free hunerd.

  • Kaldir
    Kaldir 3 days ago +5

    Rheology is the study of flow of matter, not the study of paint lmaoooo

    • Kaldir
      Kaldir Day ago +1

      @Karabo raleting that's like saying "biology is the study of frogs"

    • Karabo raleting
      Karabo raleting Day ago

      And paint isn't a matter which flows?

  • kiwiekatten
    kiwiekatten 3 days ago +1

    Muslims lie all the time...

  • Wyn Williams
    Wyn Williams 4 days ago

    Well it IS non-toxic... if you don't use it.. so in that sense he is right

  • Rose Budeigh-Urmather


    • Meriem Zidane
      Meriem Zidane 2 days ago

      And what u mean he tried to kill them? 😂😂😂🤦🏼‍♀️🤦🏼‍♀️

    • Meriem Zidane
      Meriem Zidane 2 days ago

      ......weird flex but okay

  • John Mitchell
    John Mitchell 4 days ago

    Hidden toxic formula? Feminism?

  • Yolo Swaggins
    Yolo Swaggins 4 days ago

    Paint generics developed by a Chinese lab? Sounds very safe and natural

  • One Two
    One Two 4 days ago

    What a snake 🐍

  • The Coconut Cabbie
    The Coconut Cabbie 4 days ago

    I'm here sue with this totally non toxic acid! It is 100% safe as long as you dont come near it

  • bam bam
    bam bam 4 days ago

    Who else would like to bang the shit out of 3:44

  • Darth Fungus
    Darth Fungus 4 days ago

    Well looking at his history. He stated at the beginning that he was Car Sprayer and a Panel Beater because he did not want to do a regular job and was always 'driven and ambitious'. 'Ambitious' so he decided to do a dead end job that requires no brain cells?. Seen it all before- NVQ Level 1 at the max, in a Further education college full of no hopers, skets, druggies, and thugs. I wonder what his brothers, sisters and cousins did. Work in a barbers, kebab shop, taxi driver, beauty salon, face painting, nanny?

  • USS Trekky
    USS Trekky 4 days ago

    If he actually did study as he claimed then he would know how snidey and vague his “scientific” claims are

  • Anisti B
    Anisti B 4 days ago

    Just say non-carcinogenic instead of non-toxic

  • 4exgold
    4exgold 4 days ago

    seems a nice guy and he's definetly capable....but this really is not a great product, cant see how it'd beat the regular nail polish.

  • Jake Farron Merlin
    Jake Farron Merlin 4 days ago

    deborah is a goddess

  • Chuck Norris
    Chuck Norris 4 days ago

    It dries up....Of course there would be a disclaimer about not being safe if it got into your eyes or into any cut/wound. Salt is natural but you wouldn't put it on a wound or your eyes as it would hurt. It's common sense to have those disclaimers.

  • Ronsonn Swandom
    Ronsonn Swandom 4 days ago

    every company lies and says their products are non toxic, the only problem here is this guy is one of the SUPER RARE guys that tells the truth about what is in the product

  • Nagy Richárd
    Nagy Richárd 4 days ago +1

    These "investors" would not invest in 99% in products we use every day.

  • Michael Lambert
    Michael Lambert 5 days ago

    just hope they don't get accused as being racist for not giving him some money!

  • Jamie Ruari Johnson
    Jamie Ruari Johnson 5 days ago +1

    Clearly Deborah Meaden doesn't understand the basis of a MSDS or COSHH form

    • Karabo raleting
      Karabo raleting Day ago

      Her understanding of a lot of the "free" or harmless stuff is actually annoyingly low

  • All Videos
    All Videos 5 days ago +1


  • Vlad Putin
    Vlad Putin 5 days ago

    You need goggles to put it on?

  • Kevin Munday
    Kevin Munday 5 days ago

    to be fair to him tho, the dragons were invited to his work shop afterwards. they didnt change their minds, but were impressed by the sales talk of the 3 eyed, 12 fingered shop floor manager tho...

  • matts spelman
    matts spelman 5 days ago

    Which nail polish is toxic if you put it on your nails?

  • SuperUltraSugarShit
    SuperUltraSugarShit 5 days ago

    What a twat 🤣

  • Shahin Portohfeh
    Shahin Portohfeh 5 days ago

    No go back to garage spray some paints 😅😂😂😂

  • Dohn Joe
    Dohn Joe 5 days ago

    Deborah is stupid if she thinks there is ONE product on the market that is non-toxic by today's standards. Everything that undergoes an industrial chain of preparation and packaging to be delivered on shelves is toxic. How stupid it is to expect a nail polish DESIGNED TO TOUCH THE NAILS & THE SKIN to be non toxic if ingested??! Deborah, do your nails with distilled water under a septic tent. Stupid bitch..

  • TheLaura1655
    TheLaura1655 5 days ago

    Deborah is smart. The guy was a conman and was easy to discern with that uneducated drawl.

  • Alice
    Alice 5 days ago

    Deborah probably desperate to find any problem as she's most likely has a lot of money in nail bars and doesn't want them to go belly up.🤣

  • Beede Bawng
    Beede Bawng 5 days ago

    Chernobyl in a chemical-free bottle.

  • AR9fy
    AR9fy 5 days ago

    What an idiot

  • Manzoor Hekmatyar
    Manzoor Hekmatyar 5 days ago +1

    taqqiya. Musims lie through their teeth. Kashmir is another fictional issue, since pakistan is killing Kashmiri, and helping China kill Uyghurs in Concentration camps.

  • Nazir Khalifa
    Nazir Khalifa 5 days ago

    This guy is talking a load of tosh.

  • Mojo Jojo
    Mojo Jojo 5 days ago

    if its chemical free, just fucking drink it to prove it you imbecile

  • Aussie Manhole
    Aussie Manhole 6 days ago

    Bloody terrorist

  • Alan Copeland
    Alan Copeland 6 days ago

    "we have 2963 followers on Facebook"....
    This clown wants his knees capped

    • mart f
      mart f 5 days ago +1

      @Alan Copeland That is not in doubt me pedigree chum.

    • Alan Copeland
      Alan Copeland 5 days ago

      @mart f knee capping, is what he urgently needs.

    • mart f
      mart f 5 days ago

      everyone's knees are capped you are thinking of getting Knee capped. This is the process of having your Knee caps smash off by way of a Hammer, Crowbar or similar.

  • Darren Huntington
    Darren Huntington 6 days ago

    This guy is an idiot in the first few minutes
    We've sparked an interest on Facebook
    We've 2000 followers
    That's no ffing businesses dude

  • Steven Mullen
    Steven Mullen 6 days ago

    And bleach is for toilets it is non-toxic to toilets.

  • Dori1951
    Dori1951 6 days ago +21

    First he says “non-toxic”, then he says “non-carcinogenic”. Not the same thing...
    Plus he has no clue about the ‘scientific’ words he uses.
    And, as others have said about Deborah Meaden’s comment about “natural”, that does not mean it is not toxic.

    • Sorat
      Sorat 4 days ago

      Yeah there are a bunch of fully natural things that are highly toxic.

  • Dori1951
    Dori1951 6 days ago +1

    He doesn’t even know what rheology is...

  • JTL
    JTL 6 days ago

    What a thicko 😂

  • Lets Gamer
    Lets Gamer 6 days ago

    9:30, ur now changing the story, well honey he actually isnt, get rekt cunt

  • kensington chubb
    kensington chubb 6 days ago +1

    sarah willingham can sit on my face all day!

  • Joe Mc Donnell
    Joe Mc Donnell 6 days ago +1

    I would rather chop of my left arm than get into business with a slippy Turk.....

  • 18T220
    18T220 6 days ago

    Deborah has no money.