What Caused the Infamous Riviera to Close after 60 years?
- Published on Sep 15, 2018
- What Caused the Infamous Riviera to Shut Down after 60 Years?
Hey everyone, how's it going? In today's video, we are going to be diving into what caused the infamous Riviera Hotel and Casino located in Las Vegas to close down. The Riviera was open from 1955 all the way to 2015. During the Casino's 60 year run, the Riv would be home to World Class Performances from Celebrities like Frank Sinatra, and Liberace. The Riviera would also be home to many controversies due to murders associated with the resort.
During the Riviera Hotel and Casino's 60 years, the now Abandoned Casino would transform the Las Vegas Strip. Before the construction of the Riviera Hotel, many casinos were built like Roadside Motor Courts. The Riviera Casino would be the first Casino to be built as a High Rise Resort on the Las Vegas Strip. The Riv was also responsible for the shift in Las Vegas Casino's focusing their marketing on the Middle Class instead of High Rollers. Without the Riv's innovation, the Las Vegas Strip would not be what it is today.
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Business Email: Jonahmstahl@gmail.com